• Tuesday, October 23, 2012
  • |
  • Time: 2:00 PM - 3:00 PM EDT
  • |
  • duration: 1 hour
Big Data – Marketing Challenge or Opportunity?

The big-data explosion is radically changing the rules for businesses and marketing in particular.

Mobile technologies and powerful social communications tools have given individuals, groups and organizations the potential to reach and influence an unimaginably large audience.

A typical company's extended social network can now range into millions of potential unique contacts. The sheer number of people, accounts, and permutations in the data make engaging with that audience very daunting.

At the same time, companies are under intense pressure to drive revenue, and tight budgets are forcing marketers to make informed data-driven decisions.

If you are under pressure to embrace new data-driven customer intelligence capabilities or would like to improve your marketing decision-making skills, make sure you attend this webinar.


Shawn De Souza, Demand Generation Practice Director at New York-based Digital Consultancy eDynamic LLC will discuss:
 
What is Big Data?
How does big data affect you?
The three key facets of Big data
How to get started
How to interpret and use data effectively
How to drive authentic customer engagement

And More…

 

Who Should Attend?

This webinar is ideally suited to marketers interested in improving their knowledge and ability to make good data-driven decisions that would improve their overall effectiveness.

Questions?

Email us at webinars@edynamic.net

meet-panalists

Date:

Tuesday, October 23, 2012


Time:

2:00 PM - 3:00 PM EDT

Featured Speakers:

Shawn De Souza,
Demand Generation Practice
Director, eDynamic